Marketing and Make-Up Lessons from an Entrepreneur - Kylie Jenner

Marketing, business, and branding are essentially part of her celeb genetic composition. Practically every minute, every movement, every mishap has the potential to make or break the Kardashian brand's business standing. I will spare you the poor little princess sob story, I'm sure there will be not a single tear shed for the pressure of being born into celeb fame and status. However, despite the glitz and glamor of it all, there are marketing and make-up lessons to be learned from entrepreneur, Kylie Jenner.
Marketing & Make-Up Lessons from an Entrepreneur - Kylie Jenner


After the successful launch of her King Kylie SinfulShine collection, SinfulColors has introduced Trend Matters, an exclusive, limited edition nail collection as part of their Kylie Jenner collaboration of unique matte nail polishes, which includes both Pure Satin Mattes and Velvety Demi Mattes. Here are three business takeaways from Kylie Jenner.



Research and Develop a Rockstar Product

Kylie Jenner's new Trend Matters collection for SinfulColors features 27 trending matte shades of nail polish. According to Kylie, "I am loving matte polish. I feel it is the way to go if you are going simple… and don’t want to do too much. It’s a great way to just add a little spazz to your nails. “I also love experimenting with negative space. With this collection, I got to do both!”

Follow a Successful Mentor

Kylie as a fashion-savvy trend-setter manages to always put her best-manicured foot forward, a lesson learned from her mom, Kris Jenner. Always representing your brand is a marketing foundation. When it comes to a fab mani- pedi, Kylie is one to watch and partnered with SinfulColors is a perfectly paired brand collaborati
on.










Courtesy of Sinful Colors



Your Product is its Advertisement


Never will you ever catch Kylie sans a stellar manicure. She's building a brand and- that's a Kardashian no-no. “My nail looks reflect my moods. Sometimes I have crazy nails and sometimes my look is chill, but to me, it is always artwork. The newest thing I am into with nail art is the negative space mani. There are so many ways to play it. We did this with Kurtsey, a cool gray-blue that really pops. For a more dramatic night look, this mani would also work great with I Klove You,” explains Kylie.

Trend Matters – Pure Satin Mattes are available at Target, featuring pure Satin Matte Texture-

-Features Trend Reds and Neutrals
-Reflects Unique Fashion Pops
-Kylie’s favorite shades- Taupe Is Chic and Konstellation!
-5 Free Product (Toluene, Formaldehyde, Formaldehyde Resin, DPB and Camphor Free)
-Made in the USA


Available now exclusively at Target, and coming soon to select mass market retailers nationwide.

Trend Matters – Velvety Demi-Mattes are available at Walgreens, showcasing a new Demi Matte formula that is matte with a light sheen-


-Reflects Fashion Trends
-Features Shimmer Mattes in Trend Lights and Brights
-Kylie’s favorite shades- Kurtsey and I Klove You
-5 Free Product(Toluene, Formaldehyde, Formaldehyde Resin, DPB and Camphor Free)
-Made in the USA


Available exclusively at Walgreens, and coming soon to select mass market retailers nationwide.

See more of Kylie's new collection for SinfulColors today!


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